2022 Apr 30
We are excited to announce that our client Embed has just raised $4.5 million in a seed investment round!
Embed is a decentralized marketing solution that connects brands, creators, collections and NFT holders. The protocol helps marketers reach new audiences by engaging, empowering and activating communities. Incubated by Node.Capital, Embed’s seed investment round was co-led by North Island Ventures and Aleph, with participation from DCG, Distributed Global and Morningstar Ventures to develop the Embed Protocol.
Supported by a diverse group of Advisors, Embed assembled a team of professionals in Marketing and Blockchain to develop the protocol. These advisors include Marc Mathieu, VP of Strategic Customer Transformation and Innovation at Salesforce, Amos Meiri, Co-Founder of Colu and Colored Coins, Sosti Ropaitis, Executive VP at Media Link, and Shahf Bar Gefen, CEO at COTI Group, Michael Amar, Co-Host of Paris NFT Day and Paris Blockchain Week Summit.
During the past week, LKI Consulting COO Maryna Barysheva managed Embed’s organic public relations campaign globally. As a result of our proactive pitching, the news about Embed’s fundraising gathered 288M accumulated traffic and 47 organic mentions. To achieve this result, we’ve sent more than 1200 emails to 500+ top-tier journalists who write about blockchain.
The press-release prepared and pitched by the LKI Consulting team was covered in various publications, including Yahoo Finances, Markets Insider, Digital Journal, and others
Some of the publications include:
Once again, congratulations to our Client and a big thank you for trusting us to communicate this big milestone.
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