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Case study

We have created a powerful message and spread it across the world!

A cybersecurity solution for businesses from the world's most advanced VPN service Provider, NordVPN.

The Results

These numbers speak for themselves.


Publications during the campaign.


Full publications’ audience of the campaign.


Estimated individual views of our work.

Our activities

Kicking off a new project is always a very exciting yet challenging activity. This is what we done:

Target media list
Created a tailored target media list.
Press release
Crafted a press release with a spicy headline to package the story.
Brand Building
Established contact with target media outlets to share the press release.
Team hiring
Hired and managed 3 external PR agencies
PR execution
Managed $15k PR budget.

Notable media coverage

NordVPN articles were published by numerous worldwide popular news channels. 

Worldwide coverage

Our PR campaigns dominated the worldwide international media

After 1 week of dedicated efforts, we received 200+ publications across all the continents. The majority of the coverage was in the top media outlets like CNN, Forbes, The Guardian, Bloomberg, etc.

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