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Author: Maryna Barysheva

COO

NFT gaming companies and trends: a 2024 perspective

NFTs have revolutionized the gaming industry. Now, in-game things like rare weaponry, fashionable skins, and distinctive trinkets can be legitimately owned by players. Compared to earlier times, when the game maker owned all of the digital content, this is a significant change. Blockchain technology is used by NFTs to verify that you are the legitimate […]

Web3 marketing strategy: Creating a winning in 5 steps

Creating a winning Web3 marketing strategy is more than just getting your name out there; it’s about understanding the nuances and complexities that come with a decentralized digital landscape. In addition to knowing the ins and outs of blockchain technology, you should also be savvy in targeting your marketing efforts to attract the Web3 community […]

The Ultimate Guide to Blockchain Marketing

Blockchain marketing is revolutionizing the digital marketing landscape, offering innovative ways to connect brands with audiences. By leveraging blockchain’s capabilities, businesses can enhance transparency, security, and efficiency in their campaigns, setting new standards in the industry. What is Blockchain Marketing? Blockchain marketing refers to the use of blockchain technology to improve digital marketing strategies. This […]

Blockchain Marketing Ultimate Guide

eting Ultimate Guide With the digital landscape evolving rapidly, blockchain marketing isn’t just another fleeting trend; it’s an uprising. Like the need for an updated playlist or knowing the lyrics to the latest chart-topper, staying informed is essential.  Many projects are now shifting their focus, searching for proficient blockchain marketing services to ensure they’re at […]

Blockchain marketing in 2024: DOs and DONT’s

Welcome to the world of blockchain marketing, where every step is a strategic move and every block holds the promise of innovation. In this rapidly evolving landscape, the fusion of technology and marketing is reshaping the way we perceive marketing, branding, and everything in between.  Navigating blockchain marketing may initially seem confusing, but rest assured, […]

Advanced crypto marketing guide

Crypto influencer marketing content banner

With the explosive growth of cryptocurrencies and blockchain technologies, the digital landscape has transformed the way businesses promote and establish their presence. Whether you are a crypto startup, a blockchain-based project, or an established crypto entity, crafting a successful crypto marketing strategy is paramount in this dynamic and highly competitive market. In this guide, we […]

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Feja

Chief Happiness Officer & Supervisor

8+ years of experience

Feja is the Chief Happiness Officer & Supervisor of LKI Consulting whose main job is to bring happiness to our team and Clients.

Feja is a mix-breed rescue from “LESE” animal shelter, and she is one of the crucial team members of LKI Consulting. 

At LKI Consulting she is responsible for supervising the whole team, asking for pets, and offering her unique perspective which usually ends in a game of ‘no-take, only throw’.

Alexandra Murha

Operations Coordinator

1+ year of experience

Alexandra Murha is the Operations Coordinator of LKI Consulting who ensures operations processes in the Agency run smoothly. 

Currently, Alexandra assists the LKI Consulting team members with the management of daily operational activities, performing administrative tasks, and coordinating weekly communications with Clients. 

At LKI Consulting, she is responsible for managing Marketing Associates, conducting research, and providing operational support across multiple Client initiatives.

Milda

Vilkaitis

Digital Strategist

8+ years of experience

Milda Vilkaitis is the Digital Strategist of LKI Consulting specializing in the digital marketing industry with an organic focus. 

Currently, Milda disrupted the traditional SEO approach, and offered startups or established businesses custom-tailored experience that delivers long-term results. 

At LKI Consulting she is responsible for helping businesses gain authority, and visibility, obtain a stronger market position in their industry, and ultimately generate new quality leads through the power of SEO (ASO included).

Akvile Mikalauskaite

Graphic designer

10+ years of experience

Akvile Mikalauskaite is the Art Director of LKI Consulting.

During the last 10 years, she directed 150+ design projects focusing on Fintech, Tech, and Web3 Clients, helping them with visual representation. 

Akvile is the creative soul behind the greatest brand books that LKI Consulting has created.

Viktorija Domarkaite

Creative Project Manager, 

10+ years of experience

Viktorija Domarkaite is a Creative Projects Manager of LKI Consulting. For the last 10+ years, she has managed the visual representation of B2B and B2C clients from 15 countries. 

Currently, Viktorija has 300+ projects in her portfolio with specialization on Fintech, Crypto, and Advertising segments. 

At LKI Consulting, she is responsible for turning our Client’s creative ideas into both functional and aesthetic web, UX/UI, graphic, and motion design aligned with the brand.

Maryna Barysheva

COO

5+ years of experience

Maryna Barysheva is a COO of LKI Consulting specializing in deep tech, layer 1, Defi, and SaaS. 

After working with blockchain projects from 15+ countries and managing marketing for Interactio – a 100-M valued B2B tech startup – she knows what it takes to develop a winning external communications, brand awareness, and global GTM strategy.

Maryna also frequently makes appearances on international panel discussions and delivers keynotes on the latest marketing trends. Apart from her public speaking engagements, she mentors young startup entrepreneurs on business development, operations, and growth.

Sarunas Papinigis

Partner

15+ years of experience

Sarunas Papinigis is a partner of LKI Consulting who focuses on fintech and investment companies. He is responsible for developing marketing and communication strategies, market survey and data analytics. 

During the last 10 years, he created and developed customer loyalty programs ranging between 1-20M members for top retail chains in Asia and Europe and generating 2-10% sales and profit uplift.

In previous 15 years, he worked in various sales positions in Coca-Cola, Nestle, Unilever and GSK while building the sales distribution from scratch.

Laura K. Inamedinova

Founder & CEO

8+ years of experience

Laura K. Inamedinova is a Founder & CEO of LKI Consulting who takes no bullshit attitude to business. Thanks to her exquisite data-driven strategies and fresh outlook on the Web3 space, she helped her Clients grow x10 and raise over $1B.

A former contributor of Forbes and Huffington Post, she has been recognized internationally among Top 10 Women Entrepreneur by Entrepreneur Magazine, HuffPost acclaimed PR expert, Top 10 Women in International Business by SiliconValleyTimes. 

Inamedinova is the voice of over 129 conferences in 17+ countries around the globe.